Hey there! Today, I’m excited to share some insights on one of the most vital components of any successful sales strategy: the sales funnel. Having spent years in marketing and sales, I’ve come to appreciate just how crucial it is to analyze and track the sales funnel effectively. We’ll dive into eight fantastic Excel templates […]
Understanding the Sales Funnel What is a Sales Funnel? To kick things off, let’s talk about what a sales funnel really is. Think of it as the journey your customers go on, from the moment they hear about your product to when they finally make a purchase. It’s the stages they pass through, all while
Understanding Your Competition Identify Key Competitors First things first—when it comes to competitive analysis, the most obvious step is to pinpoint your main competitors. I like to throw on my detective hat and scour the internet for businesses that are playing in the same sandbox as I am. This means checking out not just direct