Define Your Target Audience Understanding Your Ideal Customer Profile When it comes to B2B marketing, the first step I always recommend is to get crystal clear on your ideal customer profile (ICP). This means identifying the characteristics of the businesses that would benefit most from your product or service. Is it the size of the […]
Hey there! If you’re diving into the world of B2B marketing, you probably know that having the right tools can make all the difference. Today, I’m excited to share with you 10 amazing marketing funnel templates specifically designed for Google Spreadsheets. These templates are not just drag-and-drop solutions; they represent a structured approach to guide
Research Your Target Audience Understanding Your Market One of the first steps I took when starting my outreach journey was diving deep into understanding my audience. I can’t stress how important it is to know who you’re talking to before crafting that perfect email. It’s not just about finding out their industry; it’s about grasping
Hey there! Today, I want to share my insights on an essential part of any B2B marketer’s toolkit—the sales funnel for complex sales cycles. It’s like the roadmap for guiding potential clients from awareness to decision-making. I’ve learned a lot from my experiences, and I’m excited to give you a friendly walkthrough on the 9