Understanding Your Audience Identifying Pain Points When it comes to truly engaging with your audience, the first step is understanding their pain points. From my experience, this is where a lot of marketers trip up. You can’t just throw a bunch of products at a wall and hope something sticks. You need to know what […]
Understanding the Sales Funnel Defining the Sales Funnel Let’s kick things off by understanding what a sales funnel actually is. At its core, a sales funnel illustrates the journey your potential customer goes through, from the moment they first hear about your brand to the point where they make a purchase. Picture it as a
Visual Appeal Color Choices Choosing the right colors for your innovation funnel presentation is key! From my experience, colors can evoke different emotions and set the tone for your entire presentation. Bold colors can inspire excitement, while softer hues might convey calmness and clarity. It’s all about picking a palette that resonates with your audience