Understanding the Sales Funnel What Is a Sales Funnel? Let’s start with the basics. A sales funnel illustrates the journey that potential customers take before making a purchase. It’s like a roadmap, showing various stages where you engage and build trust. The top of the funnel attracts leads, while the bottom is where conversions happen. […]
Understanding Your Audience Identifying Target Groups When I’m analyzing KPIs, it’s essential to know my audience. Understanding who is engaging with my content allows me to tailor my visualizations effectively. By segmenting the audience into different groups, I can create visuals that resonate with each cohort. It’s about speaking their language, so to speak. Think
Understanding the Sales Funnel What is a Sales Funnel? The concept of a sales funnel is one of those essentials I wish I’d understood sooner. Basically, a sales funnel helps you visualize the journey that potential customers take from the first time they hear about your product to the final sale. When you know this